Description: State Farm Arena just completed a $200 million transformation! It has become a next generation venue focused on experience, service and entertainment. Part of the arena transformation includes the all-new Concert Club tailored to those who enjoy a high-end experience for the world’s best entertainers. This exclusive club faces the stage and is designed for optimal concert sound. Our goal of the shoot was try and capture what it’s like to have the artist play directly to you while enjoying a premium experience. All while the stadium was actually empty!